Policy asks people to come in. Coffee makes them want to.
Gadens has set a three day a week expectation across the country, and like most firms has stopped short of policing it. That leaves a gap between what the policy says and what a Tuesday actually looks like. The question is not how to enforce attendance. It is how to make the office somewhere people would rather be.
Level 12 already has the hard part solved. The Collins Arch fitout gave you a genuine social heart, with the servery, the communal tables and the stair connecting eleven through thirteen. What it does not yet have is a reason to gather at a predictable time. A barista, on the same three days every week, becomes that reason.
We are proposing Melbourne first, deliberately. Prove it on one floor, measure it properly, and let Sydney and Brisbane follow the evidence rather than the enthusiasm.
