A three day a week in-house barista service on Level 12, proposed as a Melbourne concept test for Gadens nationally.
Gadens asks people to be in more often than they are not, and leaves each team to work out what that looks like. That is the right instinct, and it means the office has to earn the day rather than mandate it. This proposal treats coffee as a workplace investment and sets it out as one: what is committed, what it returns, and the levers that move both.
Level 12 already has the hard part solved. The Collins Arch fitout gave you a genuine social heart, with the communal tables and the stair connecting eleven through thirteen. What it does not yet have is a reason to gather at a predictable time, or coffee worth crossing the floor for. A barista, on the same three days every week, becomes both.
Across roughly 400 Melbourne staff, the fully subsidised service works out near $356 per head, per year, or about $6.85 a week. Set against an hour of junior fee earner time, it breaks even at around seven minutes saved per person per day. A return trip to a Collins Street cafe is fifteen to twenty. Where a staff contribution is preferred, the calculator below models that in full.
We are proposing Melbourne first, deliberately. Prove it on one floor, measure it properly, and let the results decide what comes next.
Gadens' original brief was a weekly cart. This proposal sets it beside a permanent three day a week service so the two can be assessed on the same basis. A cart day represents a $1,349 commitment returning four hours of service and up to 150 coffees. A permanent day represents a $950 commitment returning seven hours. The relevant comparison is return per dollar committed, not the daily figure.
A barista and a mobile cart arrive, serve for four hours, and pack down. Low commitment, quick to start, and genuinely good for a launch or a one-off moment.
A permanent fixture on Level 12, staffed Tuesday, Wednesday and Thursday from 8:30 to 3:30. The same barista, the same place, the same days, every week.
A cart reaches only the day it is on site, and if that day moves each week there is nothing to plan around. A permanent service works the other way. The same three days, every week, give people a reason to come in and to be there when their colleagues are. That is how a habit forms.
| Weekly cart (4 hours) | Three days permanent (7 hours) | |
|---|---|---|
| Daily investment | $1,349 | $950 |
| Service days a year | 50 | 150 |
| Service hours delivered a year | 200 | 1,050 |
| Coffees served a year | 7,500 | 22,500 |
| Investment per hour delivered | $337.25 | $135.71 |
| Investment per coffee | $8.99 | $6.33 |
| Predictable weekly rhythm | No | Yes |
| Annual investment | $67,450 | $142,500 |
Read the two highlighted rows. The permanent service returns 5.25 times the service hours for 2.11 times the annual commitment, which is 60% better value for every hour a barista is on the floor, and 30% better for every coffee served. A cart carries its set up and pack down on every single visit. Installed equipment is committed once and works across 150 days.
Reporting and the live dashboard are included with either option.
Both annual figures are calculated on 50 trading weeks, allowing two weeks for public holidays and shutdowns. Permanent figures are shown at the proposed three day configuration at 150 cups a day, and tie to the calculator further down this page.
Level 12 has no accessible plumbing, so we have designed around it. Stage one runs self-contained within the space as it stands, with no building works and nothing asked of the landlord or the lease.
Once the concept has proven itself, a permanent plumbed fit-out becomes the obvious next step rather than an upfront commitment. The same model scales from three days to five as attendance grows.
Partnering with Coffee On Cue introduces measurable financial advantages by treating coffee as a strategic workplace service.
Employees spend an average of 20 minutes daily on external coffee runs. An in-house service converts this into productive work time, saving thousands of hours annually.
JLL recorded an 18% increase in office attendance following implementation. Premium amenities drive return-to-office through choice, not mandate.
Premium workplace amenities can reduce turnover by up to 25%, strengthening your employer value proposition and signalling investment in your people.
Communal coffee spaces encourage cross-team interaction and spontaneous collaboration. Happier employees are up to 20% more productive (University of Warwick).
Underpinning our barista service is our custom workplace dashboard. Gadens will have permanent, ongoing access to this live platform providing total transparency and operational visibility.
| Service | What's Included | Why It Matters |
|---|---|---|
| Strategic Co-Design | Collaboration on cafe layout, branding, and experience tailored to 447 Collins Street | Aligns with Gadens's vision for a seamless workplace amenity |
| Premium Coffee Program | High-quality specialty coffee, freshly roasted and served by professional hospitality-led baristas | Establishes a premier destination that rewards office attendance |
| Best-in-Class Technology | Integrated POS, self-service kiosks, mobile ordering via QR code, and order display | Enhances convenience, speeds up service, provides real-time tracking |
| Custom Dashboard | 24/7 access to live dashboards providing data transparency and operational control | Clear ROI data for leadership and ESG reporting |
| Fully Managed Service | Baristas trained to Gadens's hospitality standards with staff familiarity | Turnkey solution that enhances culture and strengthens connections |
| Dedicated Account Manager | Direct partnership for service optimisation and strategic growth | Single point of contact and rapid response for operational shifts |
| Operational Flexibility | Customisable trading hours, staffing, and menu adjustments | Adaptable to changing workplace dynamics |
| Social Calendar | Themed coffee activations aligned with Gadens's internal calendar | Boosts engagement and creates community moments |
| Sustainability & ESG | Closed-loop waste model, reusable cup system, ESG impact reporting | Supports Gadens's environmental commitments |
| Monthly Check-Ins | Regular face-to-face meetings to review performance and optimise | Continuous alignment with evolving needs |
Six integrated pillars that power your workplace coffee program. This is what the daily rate delivers.
We recruit, train, and manage all barista staff to ensure consistent standards and seamless daily operations.
The coffee program is curated to reflect Melbourne's culture while maintaining a consistent, high-quality experience.
Integrated technology provides visibility into performance and operational insights through a dedicated dashboard.
All coffee equipment and service assets supplied, maintained, and serviced to ensure reliability and uptime.
Dedicated leadership oversees service delivery, performance monitoring, and continuous improvement.
The coffee bar as a platform for activations, seasonal experiences, and internal events.
Our Classic Blend is roasted weekly for freshness and balanced with sweetness. Perfect with milk and served black. Over 2.5 million cups served and counting.
Best for: offices that want a crowd-pleaser. The Classic is universally loved, familiar enough for the flat white drinker and refined enough for the black coffee purist. The safe bet that never disappoints.
A rotating specialty beverage tied to what's in season, what's trending, and what your team will actually queue up for. Choose from our seasonal calendar, or nominate a flavour and we'll build it.
Sample from our rotating calendar
Not the only options. Tell us the moment and we'll build the drink. From lunar new year to product launches, exec offsites to grand finals.
Variety is what keeps a coffee bar exciting. A rotating single origin gives your team something new to look forward to, gets people talking, and turns the daily coffee run into a moment worth lingering over. It's the detail your coffee lovers notice, and the reason they keep coming back.
+$0.50 per single-origin cup, charged only when someone orders one.
A monthly rotation of Melbourne's premier local roasters, featuring a dedicated single origin filter coffee via batch brew. Each month highlights a new roaster, keeping the daily coffee experience fresh and engaging.
Featured Melbourne Roasters









Corporate catering through our network of approved caterers and bakers, grazing boxes, sandwich platters, rolls and hot meal trays delivered fresh. Order directly through the CoC portal alongside your daily coffee program. One login, one invoice, one delivery partner.
Fully managed assets, installed and taken care of by Coffee on Cue.

3-Group Coffee Machine (supplied)

On-Demand Espresso Grinder

Single Dose Grinder, single origin and decaf

Automatic TamperIncluded where operationally required

Branded Mobile Espresso Cart

Batch Brew Filter CoffeeGuest Roaster Program opt-in

Countertop POS System
Paperless barista order display
Select the infrastructure model that suits your workplace. Both options are fully managed and include all equipment.
A fully built-out, permanent barista station integrated into your workplace. Designed to complement the office design and create a dedicated social hub. Includes plumbed water, 3-phase power, and bench-mounted equipment.
Ideal for offices with 100+ staff where coffee is a daily amenity.
Partners adhere to the Ecovadis industry standard, ensuring your daily coffee supports global sustainability benchmarks.
Every bean traced from origin to ensure ethical sourcing, transparency, and fair trade practices. We align with suppliers who pay above C-market prices.
Ceramic cups and reusable crockery as the default, eliminating single-use waste at the source. We prioritise washable over disposable across every touchpoint.
All waste coffee grounds collected and transported to an energy rejuvenation facility, transformed into green energy. Closing the loop on every cup served.
Our integrated POS technology enables seamless charity fundraising directly through the coffee service. Each event drives engagement while supporting causes that matter.










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JLL's headquarters at 101 Collins Street is one of Australia's most prestigious commercial addresses. When Workplace Experience Lead Shaun Rogers set out to create genuine connection in their hybrid-first environment, Coffee on Cue became the anchor. What started as a coffee service became a daily ritual and a measurable driver of connection, wellbeing, and office attendance.
Monday attendance was hovering around 80 people in an office built for 300+. Leadership knew the answer wasn't policy, it was experience. The launch of Coffee on Cue in November 2024 became one of the most talked-about initiatives in recent company history.

Leading the sales team nationally. Paul oversees service design, commercial structure and the long term direction of your program. Your commercial lead.

Your dedicated account partner for service optimisation, strategic growth, and day-to-day communication.

Leading the operations team across Victoria. Paul oversees daily service delivery, barista management, and site performance.
Every coffee break taken outside the building costs you time. A barista in your office removes the round trip. At scale, that's a material number.
Estimates time recovered by keeping coffee on-site. Actual ROI will be higher when attendance lift, retention improvement, and wellbeing gains are included.
Adjust the parameters below to see how pricing scales with your needs.
Your fully managed service, combined into a single daily rate that flexes with the hours you need. Everything below is included:
<150 cups/day = $2.20 • 150-250 = $2.10 • 250+ = $2.00. All beverages including alternative milks. Currently: <150 tier
Weekly Service Schedule
| Day | Active | Head Start | Head Finish | Second Barista | Second Start | Second Finish |
|---|
Optional modules to layer onto the service. Tick what's included, pricing for these is confirmed with your account manager as part of the rollout, not charged per cup.
| Service Fee | Cups on Consumption | Net Cost | |
|---|---|---|---|
| Daily | |||
| Weekly | |||
| Monthly | |||
| Annual |
Most vendors give you a machine and a person. We give you a single, fully managed system, four parts that run as one, all owned by us and tuned to your workplace.
People, product, technology and experience move as one service. The four blocks below are how it comes together.
We work backwards from your go-live, which stays flexible to suit your transition. The pre-engagement steps run ahead of an eight-week commercial window.
Employer funded coffee, made and consumed on your own premises during a working day, is an exempt property benefit under section 41 of the Fringe Benefits Tax Assessment Act. Coffee and light refreshments provided on site are not entertainment, which the ATO sets out in TR 97/17 and IT 2675.
That exemption carries no dollar cap and no frequency limit. It holds whether we serve you one day a week or five, and it does not rely on the minor benefits exemption, which would not survive a recurring service.
We are not your tax advisers and we would expect yours to confirm the position. We have set it out here so the question does not slow the decision down.
A structured approach providing stability while allowing flexibility to adapt and grow together.
Initial Term: We propose a 24-month contract, during which we dedicate ourselves to delivering unparalleled coffee services embodying shared values of quality, sustainability, and innovation.
Renewal Option: Following the initial term, an option to renew for a further 24 months, contingent upon mutual satisfaction and successful achievement of predefined service benchmarks.
A summary of the commercial terms for this engagement. The full Managed Service Agreement governs the relationship and is provided alongside this proposal.
Gadens engages Coffee on Cue Pty Ltd (ABN 87 672 602 729) to deliver the workplace coffee program described in this proposal at 447 Collins Street, Melbourne.
Initial term of 24 months from go-live. Renewal is by mutual written agreement for a further 24 months. There is no automatic renewal.
Daily Service Fee and Pay Per Cup as set out in the Investment section. Invoiced monthly in arrears. Payment terms: 14 days from invoice. Pricing reviewed annually with CPI adjustment capped at 5%.
All equipment listed remains the property of Coffee on Cue and is supplied for the duration of the engagement. Gadens provides access to power and adequate floor space on Level 12. Stage one is tank fed and requires no plumbing or drainage. Where a permanent bench setup is later agreed, access to water and drainage is scoped with the building manager and confirmed in writing before any works begin.
Service hours and days as agreed in the Investment section. Coffee on Cue carries Public Liability ($20M), WorkCover, and all relevant food handling and certifications listed in the Certifications section.
Termination is governed by the full Managed Service Agreement, which sets out notice periods, breach and cure provisions, and remedies for both parties.
The complete Managed Service Agreement (MSA), including liability, indemnities, confidentiality, IP, force majeure, and dispute resolution, is issued separately and forms the binding contract between the parties.
Submit your details and we will issue the Managed Service Agreement to the email below within 24 hours.
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